Business

POP -ularity

Smart point-of-purchase displays can be the best silent salesperson.
Article Author: 
Karl M. Stearns
Publication Name: 
Restyling
Publication Date: 
09/07/2010
A simple easel display with brochures, combined with a real-world sample, presents an opportunity for the sale to take place in the dealership, as the purchase price of accessories, such as this one for paint protection film, can be included in the financed price of the vehicle.

Feds go after unfair trade practices

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Tariff on Chinese tires helps U.S. production, reverses job losses

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Aftermarket group says Honda violates warranty act

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